Houston Daily

Governor Greg Abbott has congratulated Marble Falls for achieving the designation of a Tourism Friendly Texas Certified Community. Travel Texas awarded this recognition in the program's inaugural year after the city successfully completed the extensive certification process. This title underscores Visit Marble Falls' dedication to using tourism as a tool for economic growth, job creation, and increasing visitor inflow both to the local community and Texas as a whole.

"Tourism is critical to both our local and state economies, supporting one in 11 jobs across Texas," remarked Governor Abbott. "Travelers to and within Texas boost local businesses, support more than 1.3 million jobs, and generate more than $193 billion in annual economic impact. Tourists get the chance to relax and unwind to experience the beauty, rich history, and hospitality that Texas communities have to offer. I congratulate the City of Marble Falls and Visit Marble Falls on earning this designation. All Texas communities are encouraged to apply to become a Tourism Friendly Texas Certified Community to further grow local tourism and jobs across our great state."

Travel Texas Director Tim Fennell highlighted the city's appeal: "Marble Falls’ designation as a Tourism Friendly Texas Community recognizes its undeniable Hill Country appeal. Visitors can paddle the waters of Lake Marble Falls, hike the scenic trails of Balcones Canyonlands, or take in breathtaking wildflower blooms each spring. Downtown offers locally owned shops, wineries, breweries and restaurants, with lodging options ranging from lakeside campgrounds to historic cottages and glamping retreats. We are proud to celebrate Marble Falls’ commitment to providing travelers with an unforgettable Texas experience."

Senator Pete Flores echoed similar sentiments, emphasizing the city's potential for tourism-driven economic development. "I extend my heartfelt congratulations to the City of Marble Falls on being designated as a Tourism Friendly Texas Certified Community," he stated. "This recognition is a testament to the city's commitment to enhancing tourism as a key driver of economic growth and job creation. With its stunning natural beauty, vibrant local culture, and warm Texas hospitality, Marble Falls is poised to attract visitors from near and far."

Marble Falls' appeal was also recognized by Representative Ellen Troxclair. "Marble Falls is ‘in the middle of everywhere’ and on the leading edge of hospitality in Texas," she said. "Generations of Marble Falls residents have welcomed travelers to enjoy our charming downtown, lush countryside, and sparkling lake. Marble Falls is a secret treasure — and now the word is out. This well-earned Tourism Friendly Texas Community certification will further enhance economic opportunity and job creation for all who visit, work, live, and play here in the Texas Hill Country."

Mayor Dave Rhodes of Marble Falls marked the designation as a pivotal growth milestone. "Marble Falls continues to evolve and thrive as a premier destination, solidifying its place as an iconic location in Texas. The designation of Marble Falls as a Tourism Friendly Texas Community by Governor Abbott and the Texas Economic Development & Tourism Office marks a pivotal milestone in our city’s ongoing growth and development. With a wealth of attractions and experiences, Marble Falls offers something for every traveler, ensuring that each visit leaves a lasting impression and satisfies the diverse interests of all who come to explore our vibrant community."

Marble Falls City Manager Mike Hodge added, "We are honored to receive the Tourism Friendly Texas Community designation. This recognition reflects the hard work and dedication of our community and showcases our city's commitment to providing a welcoming and vibrant experience for visitors. We look forward to sharing the charm, culture, and hospitality that make our city a truly special place to explore."

The Tourism Friendly Texas Community program is available to local governments and non-profit organizations focusing on tourism promotion and development. It helps communities strengthen relationships, educate leaders about tourism’s importance, prioritize strategies, and capitalize on various opportunities offered by Travel Texas.

Travel Texas, part of the Governor's Texas Economic Development & Tourism Office, aims to market Texas as a premier travel destination in out-of-state and international arenas, thereby stimulating travel to Texas and boosting local and state economies.